#THEGOODSTUFF: THE CHIEF DRIVE-IN AND ROUTE 66
When you look ahead to 2026, one word keeps coming up for Oklahoma: Travel. It’s not just that tourism is big business—it’s that next year may be the biggest year in the history of Oklahoma tourism. Between the Route 66 Centennial celebrations, the FIFA World Cup bringing global fans through our state, the 250th birthday of America and a growing national spotlight on small-town charm, we are preparing for more visitors than ever before.
That’s good news for Chickasha, because while travelers will come for the major events, what they’ll remember are the authentic experiences—the things you can’t get anywhere else. That’s where treasures like the Chief Drive-In Theater shine. We all know that the Chickasha Leg Lamp will draw thousands of road side attraction fans, but don’t forget that our Drive-In is one of only four in the entire state and the only one open year around.
The Chief has been lighting up the Oklahoma night sky since 1949. Generations of families have rolled down their windows, tuned in their radios, and made memories under the stars. I recently celebrated my 41st wedding anniversary – my wife and I’s first date was there. In 2026 it has the chance to be a centerpiece for Route 66 tourists looking for that classic Americana feel.
Imagine a family from Germany driving Route 66 for the first time, stopping in Chickasha at J&W Grill or Jake’s and ending their night watching a movie at the Chief. Or soccer fans from Mexico City or Toronto detouring through Oklahoma after the World Cup, catching a double-feature. Those stories—and the dollars they bring with them—are what tourism is all about.
Travel tourism isn’t just a statistic. It means hotels filled, restaurants busy, gas stations humming, and shops seeing new faces. More importantly, it means our Community being discovered and appreciated. Chickasha has always been known for its hospitality, and 2026 is our chance to prove it on the biggest stage yet.
So when you think about the importance of travel tourism in 2026, remember the Chief Drive-In. It’s not just a movie theater. It’s a time machine, a piece of living history, and one of the reasons visitors will fall in love with Chickasha Oklahoma and #TheGoodStuff!









